Portfolio

A snapshot of the content systems and campaigns I've built and run since 2019.

B2B · Construction materials

Industrial construction material supplier

$2M USD quotation pipeline

B2B GTM system connecting SEO, AI search, paid acquisition, lifecycle marketing, and sales attribution.

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    L1 → Base Migration

    Horizen

    11M+ impressions

    I owned the full social and content pipeline from brief to publish.

    • Owned the social distribution around the migration to Base.
    • 1,775 posts, 11M+ impressions, 107k followers, 6% ER avg.
    • Built narratives, ads, and a high-output content engine.
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    ZK Infrastructure

    zkVerify

    13M+ impressions

    Focused on turning GTM plans into daily execution.

    • 2,750 posts, 13M+ impressions, 206k followers, 10% ER avg.
    • Owned social strategy and campaign execution across publishing, creative coordination, and day-to-day launch communications.
    • Supported TGE and mainnet launch with over $434M+ in DEX trading volume and 17K new onchain holders in the first 6 months.
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    Crypto Media

    BeinCrypto

    230k+ audience

    Coordinated a team of 8, launched 2 channels from scratch (TikTok / IG).

    • Built content systems to support 200+ content pieces per month.
    • Owned 6 social media channels in total.
    • 230k+ audience, millions of impressions, hundreds of videos.
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    AI / Crypto

    ChainGPT

    2M+ audience

    Managed socials and focused on a product-first marketing approach.

    • Promoted products on socials to an audience of 2 million across X, Telegram and YouTube, prioritizing product awareness, narrative consistency, and user onboarding.
    • Ran high-volume content ops, managing roughly 4 posts per day.
    • Coordinated content operations with designers, video creators, and presenters.
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    Launch / Ads

    Superseed

    14M+ paid impressions

    My work focused on campaign execution, and creative production.

    • Built AI-driven content and ads for launches.
    • Videos hit 14M+ paid impressions.
    • Focused on fast production, strong visuals, and distribution.
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    Crypto Media

    DailyCoin

    6 channels

    Owned social operation, managing roughly 200 posts per month across X, LinkedIn, Instagram, Reddit, and TikTok.

    • Drove traffic and awareness across 6 social channels.
    • Focused on speed, relevance, and performance using custom AI workflows.